The focus is on you.

Your artistic vision, combined with one of the largest inventories of lenses in North America, backed by our factory trained lens technicians.  From cutting edge spherical and anamorphic lenses, to vintage, uncoated and specialty glass, we can supply what your artistic vision desires.


Click HERE to access a list of our featured Cameras and Lenses.

The buzz about us…

Just Add Magic is a production that moves very quickly on limited “kid time,” and yet we often do a lot of layered inlines and VFX. Sometimes we do a lot more VFX than what might normally be successful on a series schedule. But with the services from Sim, it offered us the right integration between camera, dailies, post and VFX, which helped us score that goal each time.

Mark Doering-Powell, ASC

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